Let me, first of all, congratulate each one of you, to be the part of today's very very exciting and life-changing Pase meeting.
This is a great honor to speak on this very very powerful platform.
Today my subject is creating customers and converting them into loyal customers.
First of all, we all should understand that we are the part of Brit legacy. We all are the owner of the BRIT legacy. Bill & Peggy Britt has taught us to build this business with the help of ten customers. Building AMWAY business with 10 loyal customers is a very very important Britt Legacy.
All the businesses small or big, need customers to survive and to grow.
Building our 10 customer base is the very foundation of our business.
In a traditional system, the businessman does investment in the infrastructure, and the customer comes to them. Customers in traditional business are unorganized, they are like a part of a crowd. Today this shop, tomorrow some other shop.
But in the Direct selling business model, we start this business with a very small investment. Customers in DSI, are a part of a team. There is a feeling of togetherness. It is a highly predictable business with leadership. The direct selling business model provides us a win-win situation.
Building customer into a team builds Loyalty:
Building a list is the start of the journey.
Building your product Testimonial is the foundation. if you are 100% user of AMWAY product, you will have your personal experience. A personal testimonial is the best skill to create a new customer and a loyal customer. Keep sharing your testimonials to new people, whenever u get the opportunity, u will make a strong base of loyal customers. This will bring stability in your business. And it is also important for long term business.
Your personal experience is your Testimonial. you must build your testimonial, your story, How u were introduced to Amway product.
The first objective of Amway business...Getting connected with the customers
OUR first objective is not to sell the product, our first objective is to get connected with the person. Our good and positive behavior and our knowledge of the products attract the customers. Your knowledge of the product and your good behavior is the key to build loyal customers. This is the very foundation of creating loyal customers.
Nobody wants to lose a good friend in their life. So become a good friend and let your friendship becomes an asset to a person,
Solution Oriented Mind Set :
We should be very clear in our mind that customers need a solution to their problems. We have to probe the need of the person by asking relevant questions. once u can spot their problem, it becomes easy to provide them the solution.
Remember, customers, buy a solution to their problems when they buy a product. And we are the solution provider.
Knowledge and skill is the key, to become a solution provider.
Develop the productive habit of building 10 loyal customers on the way to your success journey.
Maintaining the record of your customers will help you controlling your volume.
Write down all the name of your customers who have taken product from you And recall all the name to whom you have given Amway products, and write down their name in your notebook.
The purpose of noting down the customers name is to give them a timely follow up for repeat orders.
This habit will make u very very confident and productive for maintaining and creating your volume.
These entire information and knowledge will help you to control your personal volume and help you maintaining the volume of your team.
This is the way you can create a high performance team.
Regards,
QUESTIONS : (MAKE YOUR NOTES BY ANSWERING THESE QUESTIONS)
1. Write down the small speech pattern on how to begin your PASE meeting?
2. Who is the owner of the BRIT legacy?
3. What is an important Brit legacy which we have to follow?
4. What does a business need to survive & grow?
5. What is the foundation of our Amway business?
6. How Direct selling business is different from a traditional business?
7. How can you make a strong base of loyal customers?
8. What is our first objective in the Amway business?
9. What do you mean by a solution-oriented mindset?
10. How can you probe the need of your customers?
11. What does a customer buy, when they buy a product?
12. Which is the productive habit to be developed on the way to your success journey ?
13. What is the importance of maintaining the record of your customers ?
14. What planning should we do get repeat order ?
15. How can you create a high performance team ?
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